Observer Report / 0064|“Recommending a book is, at its core, recommending an emotion.” — Readers now ask ChatGPT, and the bookseller becomes the control group
Index EN 中文 INCODER Observation Archive “Recommending a book is, at its core, recommending an emotion.”Readers now ask ChatGPT, and the bookseller becomes the control group On 29 September Dazed published “Is AI replacing booksellers?”. Nearly 60% of UK adults use AI, and more readers hand “what to read next” to a chatbot. This page records taste moving from the counter to the chat box. Filed By OBSERVER 2020 Report 0064 Encoded 5K-C8-2M // recurring focus: AI, robots, human–machine relation, digital identity, synthetic behavior, the line between made-by-human and made-by-machine; taste as delegated judgment: the recommendation as an emotion, the human-curated shelf versus the chatbot list, the bookseller as control group Filed: 2026-09-30 Sources: Dazed / Andrea Bartz / Have...